Leadership
Cas Purdy | Founder & Principal
I’m Cas Purdy, founder of PURDYPR and a fractional Chief Communications Officer. For 20+ years, I’ve led global marketing, communications, and PR efforts that help businesses find their voice and make sure the right people hear it.
My work spans cybersecurity, cloud, software, and renewable energy, with a focus on rebrands, strategic messaging, and high-impact campaigns. I’ve built teams, repositioned companies, and helped drive outcomes that matter—from market visibility to acquisition.
Before launching PURDYPR, I led brand and communications strategy at Amshore Renewable Energy, driving a full transformation that reshaped how the company showed up in the market. Prior to that, I was VP of Marketing & Communications at Trustwave, where I helped establish its leadership in managed security services—culminating in its $850 million acquisition by Singtel.
Earlier roles included senior communications posts at Guidance Software, Websense (now Forcepoint), and IBM.
Based in Chicago. Serving clients everywhere.
Accomplishments
Media articles influenced
10,000+
“Leader” analyst reports
6
Merger and acquisition projects
10
Marketing budgets managed
$10K-10M
Businesses rebranded
4
Comms and marketing staff managed
50+
Early adopter
AI, digital media
Share of voice (SOV) increases
3X
Regional experience
Global
Experience
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