Communications. Fractional.

Senior-level communications and public relations leadership for organizations navigating visibility, risk, and high-stakes moments.

Led by Cas Purdy

How I Help

Who I Work With

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Founders & Senior Leaders

I partner with CEOs, founders, and senior leadership teams who want a steady, strategic voice guiding their communications—especially during growth, transition, or moments of increased visibility.

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Marketing & Comms Executives

For CMOs and communications executives stretched thin, I bring clarity, structure, and senior-level support that keeps the message focused, consistent, and easy for teams to execute.

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PR Teams & Agencies

When deadlines are tight and expectations are high, I provide experienced editorial judgment, strategic backup, and a partner who knows how to navigate complexity under pressure.

Experience Across These Companies

Highwire Public Relations
IBM

Experience At-a-Glance

Earned media articles influenced

10,000+

“Leader” analyst reports

6

Merger and acquisition projects

10

Marketing budgets managed

$10K-10M

Businesses rebranded

4

Comms and marketing staff managed

50+

Adept in

AI, digital media

Share of voice (SOV) increases

3X

Regional experience

Global

Featured Insights

Discuss

Ongoing and fractional advisory work

For leaders navigating complexity who want to talk through what actually matters before deciding on longer-term support.

Consult

One-off advisory session

A clearly scoped engagement to talk through your situation, clarify priorities, and determine next steps.